DISNEY ONLINE’S TAKE180 LAUNCHES ORIGINAL WEB SERIES INSPIRED BY WALT DISNEY STUDIOS UPCOMING FEATURE FILM “PROM”
Web Series Combines Disney’s “Prom” Talent with Top YouTube Stars
Take180, the Disney-owned online video network for teens that features broadcast quality shows, has teamed with YouTube to launch “Corey and Lucas for the Win,” an online-based prequel to The Walt Disney Studios feature film “Prom.” The first two episodes of the series are now on Take180’s new YouTube channel, The So What (www.YouTube.com/TheSoWhat), and on Disney.com (http://www.Disney.com/CoreyandLucas).
The first two episodes feature YouTube celebrities Shane Dawson and The Annoying Orange alongside “Prom” stars Cameron Monaghan (“Shameless”) and Nolan Sotillo (“Madison High”). A new episode will launch every Wednesday culminating with the season finale on Wednesday April 27, two days before the release of Disney’s “Prom,” which launches in theaters April 29.
The story centers on Corey’s quest to become a YouTube star in order to win the affections of Alyssa, a Production Assistant at the television station where he and Lucas are interns. “Corey and Lucas for the Win” also includes up-and-coming new stars Savannah Jayde (“Big Time Rush”) and Scott Portlock alongside “That 70s Show” vet Don Stark. Nicholas Braun (“Red State”) will make a cameo appearance as Lloyd, the character he plays in Disney’s “Prom.” Other YouTube celebrities appearing in the series include ShayCarl, LisaNova, Michael Buckley, DeStorm and OlgaKay.
The seven YouTube celebrities appearing in the series have generated a combined 2.7 Billion video views and 12.5 Million subscribers on YouTube, 10 Million Facebook friends and 1.7 Million Twitter followers and will be tapping their respective fanbases to tout this exciting new offering.
At “Prom,” every couple has a story and no two are exactly alike. Several intersecting stories unfold at one high school as the big dance approaches; “Prom” portrays the precarious passage from high school to independence as some relationships unravel and others ignite. For Nova Prescott (Aimee Teegarden), it’s a battle of wills as she finds herself drawn to the guy (Thomas McDonell) who gets in the way of her perfect prom. Fellow seniors Mei (Yin Chang) and Tyler (De’Vaughn Nixon) harbor secrets, while others face all the insecurity and anticipation that surrounds one of high school’s most seminal events. There are hundreds of nights in high school, but there’s only one “Prom.” Featuring an emerging ensemble cast and a powerful soundtrack, “Prom” hits theaters April 29, 2011.
Take180 is a leading online network targeting teens that features broadcast-quality shows distributed through new branded channels on social media platforms including YouTube and Facebook. Since launching in April 2009, Take180 has generated over 100 Million video views. Much of Take180’s original web content revolves around pop culture and what’s happening now in youth culture. Take180’s flagship channels currently include “Electric Spoofaloo” and “The So What” available at Take180.com and on Take180’s official YouTube channels at YouTube.com/Take180 and YouTube.com/TheSoWhat. Take180 is part of the Disney Interactive Media Group.